Mobius Highlights Jul - Sept 2025

Summary

21

Pieces of Coverage

Total number of online, offline and social clips in this report

455K

Estimated Views

Prediction of lifetime views of coverage, based on audience reach & engagement rate on social

89.6M

Audience

Combined total of publication-wide audience figures for all outlets featuring coverage

2.39K

Engagements

Combined total of likes, comments and shares on social media platforms

60

Avg. Domain Authority

A 0-100 measure of the authority of the site coverage appears on. Provided by Moz

Summary

As well as hundreds of pieces of coverage for Edinburgh Festival Fringe shows, we had some great coverage across the rest of our shows, once again including some excellent broadcast such as ITV London for Get Down Tonight and regional BBC Radio for Brass Band Week as well as BBC Breakfast.

We were delighted with our Times feature for Tabby Lamb, had strong London preview and feature coverage including Metro, and even some international coverage with a BBC online piece for the premiere of The Flowers of Srebrenica in Sarajevo. We also had some strong arts press including a Lyn Gardner Stagedoor interview with playwright Jane Upton, and a feature from Park Theatre Artistic Director Jez Bond around fundraising in Arts Professional. Specialist press for the quarter included a podcast interview for (the) Woman in The Secret Lives of Mothers, First News for The Egg, and Diva for The Law of Mayhem.